Ironstone 
Step 1 of 5
How to discover local businesses needing a website update
Learn how to evaluate local markets, check existing websites, and reach out to business owners using a real example.
In the docs: Find businesses
Agency blog
Sales playbooks for your agency
Follow five guides in order, from finding your first business to handing them a finished website.
Sales playbooks
By the Ironstone team. Published September 25, 2026, updated September 26, 2026. Read them in order the first time, then keep the one you need open beside your dashboard.
Step 2 of 5
How to decide what to charge for a website
How to set a monthly website price that covers your costs and matches your market.
In the docs:
Step 3 of 5
How to present a website to a restaurant owner
Master pre-meeting prep, discovery questions, mobile demonstrations, and objection handling for restaurant pitches.
In the docs: Sending websites by email
Step 4 of 5
How to hand a finished site to a client
Complete a smooth client handover, covering final site checks, sign-off steps, and email templates.
In the docs: Client text editor
Step 5 of 5
First-week checklist for new partners
Follow a day-by-day checklist for week one, covering storefront setup, initial outreach, and step-by-step guides.
In the docs: Set up your storefront
Screens and businesses shown are fictional.